The first time was probably a video game article. I thought 'this is a cool site, I should come back'. Then I forgot about it, and I hadn't bookmarked it.
About a year-and-a-half later I was looking for a particular episode of
Are You Afraid of the Dark* and followed a link, remembered (because of the color scheme) this was the site I forgot about, and this time I bookmarked it.

I read all the articles over a couple weeks and then noticed the forum link.
*turns out I was wrong and it was one of the knock-off shows.